EcoHangers business motto is “a better environment for your brand.” So, what exactly is EcoHangers? It’s a new kind of marketing company which happened to find a rare green niche in the use of hangers. An estimated 30% of adult focused advertising is turned into waste and often overlooked. They discovered a more eco-friendly solution by creating the Hanger Network which gives customized programs specifically made to endorse a company’s brand with less waste than other media sources. Supplying their hangers to major dry cleaners and hotels across the nation they can easily get a business’s message out to a targeted demographic.
EcoHangers Media is as beneficial for your business as they are for the environment. Sending more than 50 million circulation hangers per week promoting specials and various advertisements to consumers who are more likely to buy. A hanger with a slogan or picture advertisement can be directed to your core customer demographic and targeted towards either sex. Each EcoHanger is produced from 100% recycled paper material. No trees are used in the process of manufacturing EcoHangers. The company’s success has caused a demand for recycled paper aiding recyclers to create incentives to gather more consumer paper waste. This assists in replacing 3.5 billion wire hangers that turn up in American landfills regularly. The average unattractive and inexpensive wire hangers originate from foreign factories that are not under EPA guidelines like the EcoHangers Media plants. All of their plants abide by OSHA & EPA carbon emission standards along with crucial wastewater discharge standards. Unlike other placement advertisements EcoHangers possess a 100% view rate, various impressions, and presentable Ads that remains for months visible.
These ingenious hangers can be used as an in-home marketing tool as well. Lasting up to 8 week in the home giving them incredible marketing power. The Ecohanger program ensures every business that they produce serviceable and efficient marketing gains for their brand while supporting the environment. The company also endorses American Manufacturing jobs across the nation. Each hanger is made to be thick enough to hold and as long-lasting as traditional wire hangers. Constructed with their patented four color printing process and aqueous coating illustrated on custom recipe of moister resistant EcoPlyBoard they are quite impressive.
The typical demographic targeted for EcoHangers are males with high disposable incomes, head of households, decision makers, upwardly mobile, controlling family spending patterns, and men involved with personal and home fashion. They are in the age bracket of 21-49 with an estimated household income of $65,000 or more yearly. The women targeted for EcoHangers control personal and family purchases and are in the age range of 25-49. These women are generally into fashion, quality, and appreciate innovative products that can improve their lives.
EcoHanger has a detailed delivery program to satisfy any business or marketing need. They can deliver a brand message across the country or to one specific location. They have 305,000 retail locations. The retailer support channel program aids vendors in transporting their product faster with partners. They focus on an array of industries including apparel, automotive, mass merchandiser, home furnishing, supermarkets, and family restaurants. EcoHanger is an effective marketing company and the nation’s largest recycled paper producer.