Category Archives: Green Products

Luxury Eco Stamp: Green & Gold

Linda Loudermilk “eco-idealist” has funded the Luxury Eco Stamp. This is an authentication available to only an elite line of products, services, and business developments. To attain the Luxury Eco Stamp you must be evaluated to determine whether or not your products is of the highest possible caliber. The Luxury Eco Stamp is only given to a small percentage of companies maintaining high luxury as well as practicing green techniques. These businesses must strive to be green and gold. Green of course represents being environmentally conscious. The gold symbolizes the highest level of luxury. Many high end establishments have difficulty being green. The production or methods of their business uses unethical practices. Acquiring the status of the Luxury Eco Stamp is a great accomplishment for any organization to gain.

The process of obtaining this prestigious stamp of approval involves applying to have your business reviewed. There is generally a fee that the business must submit along with their application. Once submitted the establishment is carefully examined to ensure it is worthy of the stamp. The various energy uses, products offered, labor techniques, manufacturing methods, and overall environmental impact of the company is tested. If the organization has demonstrated green and gold simultaneously the approval is given. Luxury Eco strives for quality products that are beneficial to the soul and the planet. They believe in the importance of living a high standard of living without damaging natural wildlife and our surroundings.

The type of establishments this stamp was created for consists of businesses with noteworthy luxury and eco items, organizations that partake in ecological enhancement through their work, and rare individuals who contribute in producing a more Luxury Eco world. The additional bonus of being part of this elite group is the ability to join in an increasingly expanding network of businesses and organizations that are working towards the same goals as you. Some notable stamp holders include Hinerfeld-Ward Inc., Patrick Tighe, and the Captain Planet Foundation. Consumers who purchase from companies with the Luxury Eco Stamp of approval know that they are purchasing the very best. SEER which stands for sustainable, ecologically enhancing, and renewable are all elements that every company holding the status incorporates in their daily operational methods.

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Bamboo The New White Picket Fence: That Could Save The Planet

When you think of fences most of us conceptualize the traditional white picket fence. There is a new more eco-friendly fence which countless green consumers are investing in. This up-to-date design of the ordinary fence is constructed from bamboo. Although bamboo furniture has been around for years few people recognized bamboo’s potential as a long-lasting outdoor fence. It is actually one of the toughest cost effective natural materials you can use. They are extremely environmentally friendly. It has been stated that if everyone planted and utilized bamboo within six years global warming could be reduced.

The average consumer has no idea how many benefits there are in using bamboo fencing. Unlike hardwood trees harvested for fences which take up to 50 years to regenerate drastically effecting the planet’s oxygen bamboo is one of the quickest growing plants in the world. Within three years once planted they can be re-harvested without causing any environmental harm to the planet. There is no soil erosion or other damages that occur when harvesting standard trees. Bamboo is a renewable resource. It grows practically a meter per day and belongs to the grass family.

According to the Home Builder’s Association of America bamboo is the strongest fence material when compared to other natural woods. The association has given three different bamboo commodities their coveted Gold Ribbon Award over other standard wood fencing items. Structures built with bamboo has been known to withstand earthquakes and many other natural disasters. The durability that you receive with a bamboo fence is priceless. Speaking of prices, bamboo is very inexpensive in comparison to other forms of fences available. The combination of simple installation and lighter than air weight dramatically cuts down the cost of bamboo. Another benefit of bamboo fencing is the breathtaking beauty it adds to every home. Natural beauty always stands out a little higher than the rest. The rich color and texture of bamboo creates an entirely different appearance to a home owner’s yard. We all want to reflect our sense of style into our homes. Bamboo fences come in various styles to allow you to do just that. It gives green consumers a way to have natural beauty, privacy, protection, preserve trees, conserve soil, and save money all at the same time.

If you are trying to renovate your home to look considerably du jour and green you must have a bamboo fence. Adding a bamboo fence not only helps the environment but it will give any yard an exotic alluring appeal. The ambiance that a fence of this caliber can give to a space is one of complete relaxation. You can truly become one with nature when your surroundings is natural. Having a fence made out of authentic matter that is not from a depleting resource is important. As the world becomes more environmentally conscious bamboo will be the new white picket fence for homes across the planet. If you’d like to learn more about purchasing a bamboo fence for your home visit Calibamboo.

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Greenwashing Ads, Sins, & The Future

What is greenwashing? The term greenwashing is used when a business or organization claims to be “green” through their labeling or marketing approach and their product really isn’t that green. During the 1990’s a contemporary green consumer movement started in the United States sparking companies to greenwash their ads for additional sales. As the movement died out so did the unethical strategies. Unfortunately, today’s green movement is producing an uprising in greenwashing similar to the 1990s.

Greenwashing Ads

Greenwashing can damage the green market in several ways. It has been known to block quality green companies that are creating effective environmentally friendly products from getting their message out to the public due to constant advertisements pulling them in another direction. Greenwashing efforts confuse consumers with words such as natural, biodegradable, green, and recycled. They think they’re buying a product that will help the cause when in reality it will only add to the problem. With our planet in the state it is in we need the green market to be reliable and thriving. Greenwashing can hinder all of this progress.

Greenwashing Sins

The green marketing company known as TerraChoice Environmental Marketing conducted an investigation of over 1,000 products claiming to be eco-friendly. These commonly used items ranged from various cleaning supplies to personal care products. The results were shocking. Only one single item appeared to be completely green. This spawned the report entitled “The Six Sins of Greenwashing” discussing the state of the green marketplace. The sins or unethical practices used in marketing so-called environmentally conscious products were divided into six major categories from the items examined. So, what exactly are these sins that green consumers should be aware of? Listed below you will find the prevarications of products often used when advertisers wish to venture into the green demographic.

#1 Sin: Claiming an item is green because it has one quality environmental characteristic or feature such as an specific ingredient. 57% of products committed this sin.

#2 Sin: Simply saying a product is green with no certification or evidence to back up the claim to the consumer. 26% of products had this sin.

#3 Sin: Unclear claims that can be easily misinterpreted by the consumer. This sin was committed by 11% of items by using words like all natural or free of chemicals on labels.

#4 Sin: Using insignificant green claims that have no environmental impact. This is done by 4% of claims by mentioning an item is CFC-free which has been a law since the 80s and all products are free of that particular ingredient.

#5 Sin: Stating an environmental claim that is true to keep the consumer from finding out that the product as a whole can have a negative environmental impact. An estimated 1% of claims during the investigation made this sin.

#6 Sin: Completely false claims. Under 1% of claims comitted this sin.

Future of Green Market

For the future of the green market to continue to thrive and overcome the forces of greenwashing we must be proactive. It’s important for consumers to educate themselves on what qualifies a product to be green and read the labels carefully. As more major corporations “go green” the FTC, EPA, ISO, and Consumer Union should revise the environmental marketing guidelines and uphold companies to abide by them. We all must be proactive in maintaining the green marketplace. There’s a fantastic website dedicated in preventing greenwashing and allowing consumers to rate green ads. Their rating scale consists of numbers 1for good, 3 for pushing it, and 5 for total false advertising. Consumers need more websites like this to help guide them in the right direction when it comes to purchasing eco-friendly products. We can make green living a way of life if we’re all proactive together. If you’d like to check out the Greenwashing Ads website click here

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Going Green & Saving Big: In The Home

Many consumers and home owners overlook the major savings possible when you go green. Believe it or not there is hundreds of extra dollars that can be accumulated through buying and conserving in an environmentally conscious way. Through practicing the old three R’s “Reduce, Reuse, & Recycle” you can save a substantial amount of money. Below is a list of the most effective methods to go green and save big in your home.

• Strive not to over utilize your air conditioning units during the summer. Invest in ceiling fans and open windows on cooler days.

• Switch off lights in your home when you’re not in the room. It saves power and the bill.

• Install energy saving efficient light bulbs and try to incorporate as much natural sunlight into your home as possible.

• Use double sided skylights.

• During cold weather apply weather strips to doors and windows.

• If it’s room in your budget consider alternative home energy sources such as solar and wind sustainable powered energy.

• Instead of standard buy sustainable home products.

• Gather up your old electronics and recycle them. Some stores give you discounts or free upgrades when you recycle certain items like cellular phones.

• Purchase organic healthy foods. Although, it may seem to be pricey in the long term it will save you money than buying processed foods that can make you potentially sick.

• Take the time to routinely clean your refrigerator gasket.

• Invest in an eco-friendly showerhead with low pressure.

• Invest in a flash water heater to save half on your heating utility bill.

• Don’t buy disposable towels and napkins. Use cloth versions instead.

• When it’s possible cook in your toaster oven instead of your regular oven. It saves on energy.

• Set-up a solar water heater on your roof. This investment can earn you tax credit.

• Unless you have a certified energy efficient dishwasher try to wash dishes and dry by hand.

• Shut off your computer printer when its not in use. At night before bed shut off home PC from the power-strip to reduce waste.

• Recycle florescent light bulbs at local hardware stores to help the environment.

Remember, there is always something you can do to conserve and save around the house. Add two or more of these savvy green tips to your daily life and make a positive impact on the world.

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Solar Water Heater Basics

If you are seeking a simple renewable energy investment for your home a solar water heater may be the answer. Solar water heaters are excellent for the environment and are very cost efficient. Although, most commercial units with solar capacity are sold in the $2,000 price range it is possible to make your own for under $200. In the state of Hawaii there is a new law requiring all new homes to have solar water heaters installed starting in 2010. It is the first state to require energy saving systems in homes. Utilizing units run by solar power will cut thousands of dollars off your yearly electricity bills. It is a great way to go green in your home.

Before you purchase a solar water heater for your home or create a homemade version it is wise to brush up on the basics. Understanding the various types of solar water heaters and how they operate is essential for selecting the right system for your home. The four common types of solar water heaters are old school batch style, passive, active, open-loop system, and closed-loop system. The old school batch style solar water heater is one of the most plain models. It consists of an ordinary water tank which is painted flat-black. It is positioned in an insulated box covered with a glass top. Then the heater is placed on a home’s roof and connected into the houses water system. These units are efficient but they tend to be somewhat slow at times. Old school batch style solar water heaters can also become high maintenance during cold winter months. A passive solar water heater operates using gravity and natural thermo-siphoning action. It is usually placed above a solar thermal collector. This type of solar unit is considered to be an older model much like the old school batch style. They are effective water heaters that do not rely on 12-volt power to run pumps. Passive solar water heater are not designed for one story homes.

An active solar water heater uses a thermal collector positioned on the roof or nearby rack outside. It pumps the water to the collector which then warms through the heat of the sun. This type of solar water heater is recommended for one story homes. You can have an active solar water system in two different variations. The first type of active system is the open-loop system. These units run primarily on portable water directly from the heating tank into the thermal collector. Many individuals who make their own solar water heater prefer this system. It is best for homes in areas that are not cold. If you do use this model of solar heater in an area prone to wintry conditions additional nightly maintenance may be required. The second type of active solar heater is the closed-loop system. It functions using food-grade antifreeze through a heat exchanger called a loop located inside your tank. This model can be a little more expensive than the other systems.

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