Category Archives: Green Businesses

Baltimore Food Hub’s Ambitious Green Growing Project

To add to the list of green projects and good news happening in Baltimore, a non profit group is now planning a one of a kind multi-faceted Green Campus in the east of Baltimore.

The plan includes converting barren land into a high yield food production and old buildings into new educational and economic engines for the community.

 

Baltimore Food Hub

 

“The Baltimore Food Hub is a planned campus of facilities, services, and programs focused on enhancing Baltimore’s local food economy.  Supported by a team of business partners, nonprofit organizations, state and local agencies, the vision is to build a vibrant local food system that creates employment and entrepreneurship opportunities.  

The Food Hub will be located at 1801 E. Oliver Street, a 3.5-acre campus containing the historic Eastern Pumping Station—glorious though sadly decayed 19th-century buildings that will be brought back to life.  The Food Hub will play a major role in revitalizing East Baltimore, creating jobs and opportunities for neighborhood, while serving as an asset that will benefit the city and region.”

Green Resource Center in Charm City

What is included is aimed to improve individuals, organizations, and young company’s access to fresh produce and new marketplaces, educational opportunities, and resources. The center wil include a:

  1. Food Business Incubator, which gives access to a commercial kitchen and for young producers of food items.
  2. Office Space for food based businesses and non profits.
  3. Job Training for sustainability and healthy food based opportunities.
  4. Urban Farming, grown by a non profit, sold at a farmers market there in town, bringing high quality local produce to a relative food desert.
  5. Teaching Garden, bringing public and charter school students from all populations to partake in “edible classroom” lessons.
  6. Production kitchen for innovative local food advocate, expert, and award winning chef, Spike Gjerde.
  7. Garden center and farm stand where people can find garden tools, starter plants, and fresh produce.

Check this out: http://www.baltimorefoodhub.com/

 

 

Top 5 Green Cars of Fall 2013

Top5GreenCarsFall2013

Alternatively fueled cars aren’t sexy simply for how they help the environment—they save you the money you normally would spend on gas, too. From hybrids to true electric, luxury to everyday driving, these five cars mark an exciting time in U.S. car culture. Plug in to these alt-fuel cars and enjoy the ride, as well as the savings in your pocket.

Cadillac ELR

The Cadillac ELR is what the Chevy Volt was intended to be, according to Car and Driver. It’s fuel-efficient, fun to drive and a feast for the eyes. The drive train is the same as the Volt, the engine is bigger and the exterior has the lines of the Converj concept car displayed at the 2009 auto show in Detroit. Planned for a late 2013 release, the price is rumored to be close to $60,000, which will keep curiosity seekers away but draw those with a green conscience and a taste for luxury.

A large console dominates the front interior, to cover the 288-cell battery that powers this machine. This is the same battery as in the Volt, with two drive motors and a 1.4-liter four-cylinder engine to keep it charged. Per GM, the performance is expected to be in the range of zero-60 mph in eight seconds. One may expect 35 miles on a full battery charge.

BMW i3

Car Connection reports that the i3 is a new-from-the-ground-up design. It’s not an electric retrofit of another model.

The body is carbon-fiber reinforced plastic, making it lighter and stronger than other cars. The entire side of the car can be opened for access, because there is no need for a door pillar. This shell sits on an aluminum frame which holds the battery and drive train.

A two-cylinder gasoline engine is available as an option to generate enough electricity to keep the car moving between charges. This is a standard feature in the Chevy Volt, but is optional in the BMW.

BMW states the expected mileage on a charge is 80-100 miles. The estimated MSRP is $41,000. People who love their BMWs may watch how well this new design takes off. The initial buyers will likely already have a BMW in their garage.

Ford Focus Electric

Less about style and more about function, the electric Focus has an estimated mileage of 75 on a full charge. Otherwise, the performance should be similar to the gas version of the Focus. At an MSRP of $39,200, this Focus is packed with many standard features, such as HD radio, navigation and Ford’s MyTouch infotainment system.

This is still a Ford Focus with an electric engine. Those who prefer the subcompact world but want to step into the green, all-electric world, should look into this vehicle.

Chevy Volt

The Volt was a pioneer of electric cars, and it has set the tone for many designs after it. The $39,000 MSRP may scare off potential buyers, but by now, the Volt will be showing up in used car listings. The Kelley Blue Book has used cars and prices, so future Volt owners may find a good deal on a 1-year-old electric car.

The two electric motors and unique drive train are still innovative. The standard gas engine charges the battery and gives an average 35 mpg. For many, this is still the car to buy as an entry into all-electric driving.

Nissan Leaf

Available in late 2013 will be the second generation of the Leaf. There are a few changes, mainly to the electrical equipment. With the improvements comes a reduction in price. The MSRP will be $29,650.

An improved charging system, navigation, voice SMS read-out and backup camera system highlight the equipment changes. Mileage is expected to be almost 75 miles on a full charge.

The Leaf has had a year of production driving, so consumers will have real road statistics from which to buy into electric.

What green car are you most intrigued by?

Tesla Electric Car Plans

Starting with the over $100,000 Roadster, Tesla Motors has steadily innovated and shrunk this with each model, and now has plans for a $35,000 all electric car.

Tesla electric car plans also include building solar powered charging stations across the United States, so that you can now drive from LA to NYC on clean energy from the sun!

Tesla Electric Car Plans

Follow their page to get regular updates! https://www.facebook.com/teslamotors

Tesla to Setup More Supercharger Stations Across the US and Canada

“Within six months the Tesla Supercharger network will connect most of the major metro areas in the US and Canada, the company said, making it possible to travel from Los Angeles to New York using only the Tesla Supercharger network.”

UPS Setting Green Example For Other Businesses


UPS which is known for their signature brown delivery trucks are turning green. They’ve recently made the largest commercial grade order of hybrid electrical vehicles and CNG vehicles than any other company to date. So, why the change? UPS has decided to go green in a big way through creating an alternative fuel delivery fleet. Already a pioneer in the business they possess the U.S. record for the largest private fleet which they plan on expanding over the next few years. The UPS “Green Fleet” is currently operating in locations throughout the world including France, Brazil, and the United Kingdom to name a few. These fleets will assist in reducing carbon emissions and the company’s negative impact on the environment.

One of the vehicles UPS has purchased for their eco-friendly fleet is the Xebra. This compact automobile releases zero-emissions and are surprisingly more cost-effective for the company than their standard delivery trucks. The newly introduced green fleet is expected to save 176,000 gallons of gasoline and reduce Co2 emissions by 1,786 metric tons a year. The fleet will include CNG and HEV vehicles. The 300 CNG vehicles operate on natural gas. These types of automobiles use clean burning fuel that helps the environment instead of causing pollution. HEV’s hybrid system conserves fuel by using a battery pack, generator, and power unit which pumps electric power when needed. Each hybrid uses regenerative braking. Regenerative braking is when the energy generated in the process of stopping or braking is saved and returned to the vehicle’s main battery system. UPS’s alternative fleet trucks are constructed inside to appear similar to the traditional delivery vehicles but they are now more “green” than brown.

According to UPS’s corporate sustainability officer Bob Stoffel, the company is focusing on conservation programs and increasing network efficiency to reduce their overall fuel usage. The alternative fuel fleets are not the only green improvements UPS has made. They have route optimization, new airline strategies, next-generation packaging solutions, and paper conserving technology to continue their environmentally conscious efforts. Their leading edge technology enables them to find the best routes possible to prevent the wasting of fuel. UPS utilizes CDA’s which are continuous descent arrivals for airline landings which also lessens harmful emissions released into the air. UPS uses eco-friendly products that are reusable for their packaging now also. Like many other companies they have decided to go paperless with invoices and preserve trees.

Many companies claim to go green but UPS is actually making the commitment and sticking with it. It’s important for businesses to see the positive effects of becoming more environmentally conscious. The process of going green can be tedious but the benefits are endless for a company that really wants to make a difference.

UPS has a sensational “green” program that truly sets the bar high for other businesses to follow. If more companies venture in the direction UPS has taken the environment and the world can change for the better.

Smart Energy Technology: www.OrganicMechanic.com

EcoHangers

EcoHangers business motto is “a better environment for your brand.” So, what exactly is EcoHangers? It’s a new kind of marketing company which happened to find a rare green niche in the use of hangers. An estimated 30% of adult focused advertising is turned into waste and often overlooked. They discovered a more eco-friendly solution by creating the Hanger Network which gives customized programs specifically made to endorse a company’s brand with less waste than other media sources. Supplying their hangers to major dry cleaners and hotels across the nation they can easily get a business’s message out to a targeted demographic.

EcoHangers Media is as beneficial for your business as they are for the environment. Sending more than 50 million circulation hangers per week promoting specials and various advertisements to consumers who are more likely to buy. A hanger with a slogan or picture advertisement can be directed to your core customer demographic and targeted towards either sex. Each EcoHanger is produced from 100% recycled paper material. No trees are used in the process of manufacturing EcoHangers. The company’s success has caused a demand for recycled paper aiding recyclers to create incentives to gather more consumer paper waste. This assists in replacing 3.5 billion wire hangers that turn up in American landfills regularly. The average unattractive and inexpensive wire hangers originate from foreign factories that are not under EPA guidelines like the EcoHangers Media plants. All of their plants abide by OSHA & EPA carbon emission standards along with crucial wastewater discharge standards. Unlike other placement advertisements EcoHangers possess a 100% view rate, various impressions, and presentable Ads that remains for months visible.

These ingenious hangers can be used as an in-home marketing tool as well. Lasting up to 8 week in the home giving them incredible marketing power. The Ecohanger program ensures every business that they produce serviceable and efficient marketing gains for their brand while supporting the environment. The company also endorses American Manufacturing jobs across the nation. Each hanger is made to be thick enough to hold and as long-lasting as traditional wire hangers. Constructed with their patented four color printing process and aqueous coating illustrated on custom recipe of moister resistant EcoPlyBoard they are quite impressive.

The typical demographic targeted for EcoHangers are males with high disposable incomes, head of households, decision makers, upwardly mobile, controlling family spending patterns, and men involved with personal and home fashion. They are in the age bracket of 21-49 with an estimated household income of $65,000 or more yearly. The women targeted for EcoHangers control personal and family purchases and are in the age range of 25-49. These women are generally into fashion, quality, and appreciate innovative products that can improve their lives.

EcoHanger has a detailed delivery program to satisfy any business or marketing need. They can deliver a brand message across the country or to one specific location. They have 305,000 retail locations. The retailer support channel program aids vendors in transporting their product faster with partners. They focus on an array of industries including apparel, automotive, mass merchandiser, home furnishing, supermarkets, and family restaurants. EcoHanger is an effective marketing company and the nation’s largest recycled paper producer.

Smart Energy Technology: www.OrganicMechanic.com

Luxury Eco Stamp: Green & Gold

Linda Loudermilk “eco-idealist” has funded the Luxury Eco Stamp. This is an authentication available to only an elite line of products, services, and business developments. To attain the Luxury Eco Stamp you must be evaluated to determine whether or not your products is of the highest possible caliber. The Luxury Eco Stamp is only given to a small percentage of companies maintaining high luxury as well as practicing green techniques. These businesses must strive to be green and gold. Green of course represents being environmentally conscious. The gold symbolizes the highest level of luxury. Many high end establishments have difficulty being green. The production or methods of their business uses unethical practices. Acquiring the status of the Luxury Eco Stamp is a great accomplishment for any organization to gain.

The process of obtaining this prestigious stamp of approval involves applying to have your business reviewed. There is generally a fee that the business must submit along with their application. Once submitted the establishment is carefully examined to ensure it is worthy of the stamp. The various energy uses, products offered, labor techniques, manufacturing methods, and overall environmental impact of the company is tested. If the organization has demonstrated green and gold simultaneously the approval is given. Luxury Eco strives for quality products that are beneficial to the soul and the planet. They believe in the importance of living a high standard of living without damaging natural wildlife and our surroundings.

The type of establishments this stamp was created for consists of businesses with noteworthy luxury and eco items, organizations that partake in ecological enhancement through their work, and rare individuals who contribute in producing a more Luxury Eco world. The additional bonus of being part of this elite group is the ability to join in an increasingly expanding network of businesses and organizations that are working towards the same goals as you. Some notable stamp holders include Hinerfeld-Ward Inc., Patrick Tighe, and the Captain Planet Foundation. Consumers who purchase from companies with the Luxury Eco Stamp of approval know that they are purchasing the very best. SEER which stands for sustainable, ecologically enhancing, and renewable are all elements that every company holding the status incorporates in their daily operational methods.

Smart Energy Technology: www.OrganicMechanic.com

Greenwashing Ads, Sins, & The Future

What is greenwashing? The term greenwashing is used when a business or organization claims to be “green” through their labeling or marketing approach and their product really isn’t that green. During the 1990’s a contemporary green consumer movement started in the United States sparking companies to greenwash their ads for additional sales. As the movement died out so did the unethical strategies. Unfortunately, today’s green movement is producing an uprising in greenwashing similar to the 1990s.

Greenwashing Ads

Greenwashing can damage the green market in several ways. It has been known to block quality green companies that are creating effective environmentally friendly products from getting their message out to the public due to constant advertisements pulling them in another direction. Greenwashing efforts confuse consumers with words such as natural, biodegradable, green, and recycled. They think they’re buying a product that will help the cause when in reality it will only add to the problem. With our planet in the state it is in we need the green market to be reliable and thriving. Greenwashing can hinder all of this progress.

Greenwashing Sins

The green marketing company known as TerraChoice Environmental Marketing conducted an investigation of over 1,000 products claiming to be eco-friendly. These commonly used items ranged from various cleaning supplies to personal care products. The results were shocking. Only one single item appeared to be completely green. This spawned the report entitled “The Six Sins of Greenwashing” discussing the state of the green marketplace. The sins or unethical practices used in marketing so-called environmentally conscious products were divided into six major categories from the items examined. So, what exactly are these sins that green consumers should be aware of? Listed below you will find the prevarications of products often used when advertisers wish to venture into the green demographic.

#1 Sin: Claiming an item is green because it has one quality environmental characteristic or feature such as an specific ingredient. 57% of products committed this sin.

#2 Sin: Simply saying a product is green with no certification or evidence to back up the claim to the consumer. 26% of products had this sin.

#3 Sin: Unclear claims that can be easily misinterpreted by the consumer. This sin was committed by 11% of items by using words like all natural or free of chemicals on labels.

#4 Sin: Using insignificant green claims that have no environmental impact. This is done by 4% of claims by mentioning an item is CFC-free which has been a law since the 80s and all products are free of that particular ingredient.

#5 Sin: Stating an environmental claim that is true to keep the consumer from finding out that the product as a whole can have a negative environmental impact. An estimated 1% of claims during the investigation made this sin.

#6 Sin: Completely false claims. Under 1% of claims comitted this sin.

Future of Green Market

For the future of the green market to continue to thrive and overcome the forces of greenwashing we must be proactive. It’s important for consumers to educate themselves on what qualifies a product to be green and read the labels carefully. As more major corporations “go green” the FTC, EPA, ISO, and Consumer Union should revise the environmental marketing guidelines and uphold companies to abide by them. We all must be proactive in maintaining the green marketplace. There’s a fantastic website dedicated in preventing greenwashing and allowing consumers to rate green ads. Their rating scale consists of numbers 1for good, 3 for pushing it, and 5 for total false advertising. Consumers need more websites like this to help guide them in the right direction when it comes to purchasing eco-friendly products. We can make green living a way of life if we’re all proactive together. If you’d like to check out the Greenwashing Ads website click here

Smart Energy Technology: www.OrganicMechanic.com